Published on Jun 14, 2013
Get Watching Movies With The Sound Off on iTunes now: http://smarturl.it/watchingmovies
Produced By Sap & Larry Fisherman
Presented by Rostrum Records, Rex Arrow Films & TreeJTV
From the upcoming album “Watching Movies With The Sound Off”
Directed by Rex Arrow & Larry Fisherman
Produced by Matthew Corset
Shot By Will Elder
Edited By Ian Wolfson
Production Design By Diane Zurno
Hair & Makeup by Elle Favorule
Casting By Kelli Huarte
Executive Producer: Benjy Grinberg
Press & Promo: Arthur Pitt
Digital & Online: Eric Henry
Rex Arrow Films 2013
(c) Rostrum Records 2013
In a blossoming hip-hop hotbed of talent, Malcolm “Mac Miller” McCormick has arrived as the latest superstar out of Pittsburgh, PA. A graduate of Taylor Allderdice High School, Mac caught the eyes and ears of Rostrum Records, inking a deal in July 2010. A multi-talented musician who can play numerous instruments and a young novice of the freestyle/cipher/battle circuit of his hometown, Mac paved his way to super stardom in his blue-collar hometown for years.
Born in 1992, Mac taught himself to play piano, drums, guitar, and bass by the age of 6. Then, after learning to compose songs in a variety of musical genres, he began studying the art of rhyme. Influenced by the styles of artists such as Big L, Lauryn Hill, Outkast, and A Tribe Called Quest, Mac soon developed a reputation for delivering jaw-dropping freestyles in Pittsburgh.
Recording his first songs in the Fall of 2007, Mac went on to form a duo called The Ill Spoken. By 2009, Mac began recording solo records. During this time he released “The Jukebox” and “The High Life” and began to generate a legitimate buzz in the streets and online.
By of July 2010, Mac’s buzz became undeniable. With a handful of offers on the table, the young phenom decided to sign with independent powerhouse Rostrum Records. In August 2010, Mac released his Rostrum Records debut “K.I.D.S.” and took the internet and music industry by storm.
Billboard called Mac “The new blueprint of success in the music industry,” while CNN labeled Mac having “a buzz comparable to The Beatles.” Mac was also featured on the cover of XXL Magazine’s coveted Top Freshman list. The Washington Post said “Miller’s skillful rhymes, humorous themes and upbeat demeanor are catching the nation by storm.” Complex Magazine called Miller “The Steel City’s newest rap poster boy.” while the Source Magazine placed him on their cover hailing Miller as “a dominant independent force who is here to stay.” The New York Times praised Mac’s attention to his fans by claiming “Miller’s early plan to give away free music has paid off in big ways.” Rolling Stone praised his progress saying “Mac’s new music is another positive step in his long stylistic evolution.”
Mac’s greatest strength though could be his ability to shine in front of the camera. Soon after signing to Rostrum, Miller was thrust onto several national radio shows for interviews and impromptu freestyles, which have now become Youtube viral video classics. Mac’s videos have now surpassed 500 million hits on www.youtube.com/treejtv, including 6 with 25 million plus views a piece. Mac’s music videos are a mainstay on popular video channels such as MTV, MTV2, BET, and FUSE.